Tag Archives: futurecultures

BCM325 Pitch(Food Tour)


Hi everyone, I’d like to start a new food program with my parter Sheng. It is about shop exploration which is popular in China.


Shop exploration is actually applicable to many areas of life, such as restaurant, local lifestyle, travel, shopping, entertainment and others. There are various fields can be combined with short video of exploration type.








We intend to create 3-4 video essays posted on YouTube, Weibo and Tiktok. Our topic is about shop exploration which is actually applicable to many areas of life, such as restaurant, local lifestyle, travel, shopping, entertainment and others. There are various fields that can be combined with a short video of exploration type. We both like enjoying tasting delicious food, thus it is a suitable and enjoyable topic for us.

FIST concept:

Fast – We will upload our video essay on YouTube, Weibo and Tiktok. Our videos are no more than 5 minutes. Thus it is convenient for people to use a mobile phone or laptop to watch.
Inexpensive – Our videos are totally free.
Simple and Tiny – Each video essay has its own topic. The lighthearted theme and delicious-looking pictures won’t burden the audience.

‘The Movie’

As I begin my third and final year of Uni, I am only now, for the first time, being introduced to this world of live tweeting. Up until this point, I had only the smallest exposure to this world as I would scroll through various hashtags on Twitter. To be honest, the idea of it terrified me and my instant thought was “I need to prepare”.

Luckily for me, drafting your tweets is a common hack used by first-time live tweeters, so I decided I would use this to my advantage. Feeling a little more confident I was beginning to wonder “how hard can this be?”.

I can officially say, live tweeting proved to be harder than I imagined. It’s quite a challenge to watch a movie, research the movie, tweet about that research, engage in peers’ comments AND actually understand the movie and its storyline simultaneously.



I went into week 1 prepared. My tweets had been carefully drafted prior to the class, addressing a variety of prompts in the subject blog. The majority of my tweets were pretty general, addressing facts about the production costs, director, ratings and the film’s influence on pop culture, alongside various articles I came across in my research and wanted to share.

I remained active throughout the screening, interacting with other students posts; liking, retweeting and commenting. I found creating discussions to be less daunting than I imagined, and was fairly comfortable creating responses based on my own findings, however, I could have put more effort into my engagement with other students rather than on my own tweets.

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Similarly to week 1, I spent time prior to class researching the film as I found it would give me a basic understanding to help me follow along whilst live tweeting.

I decided to share something I learned in more of a humorous way to see whether it would receive higher engagement. The tweet did in fact spark conversation and led to a discussion where I was able to combine both my understanding of research and own personal opinion to form responses, as seen in the tweet below.

This insight told me that students are likely to engage with light-hearted, humorous content yet still dive into meaningful conversation and discussion on the screening.


Week 3 was our first week going online and attempting live tweeting from home. It was safe to say that the comfort of screening a movie from your own home in your own chair with some good snacks allows you to focus more of your attention on the film rather than on your discomfort.

I felt that although I have been engaging with my classmates, I needed to go that step further and put more focus into my engagement with their tweets rather than constructing my own. I am aware that both are important; however, I feel the engagement side of things is more valuable as we can raise questions with one another and share our own perceptions and observations on the film.

I also found from previous weeks that students were reacting positively to the sources I was sharing and found value in retweeting them.


This week I was receiving quite a high level of engagement from my peers. They responded particularly well to a fan fact I came across in my research and decided to share with them. One thing I did find, however, was that the sources I shared weren’t receiving engagement this week. This could have been due to a variety of reasons: the timing of the post, it getting lost in the feed or the content itself not resonating with my classmates.

I began to hypothesise this week that the reason my fact performed particularly well was because of the gif I included. I began to wonder whether the size of the tweet would determine the amount of engagement it would receive as it would take up more space on my classmates screens.


This week’s screening ended up being one of my top 2 favourite films from our class screenings to date, alongside Blade Runner. It seemed like everyone was so attached to the storyline and crazy plot twists that there seemed to be a general lull in tweets from my classmates. I was often finding myself going through periods of time, sitting with my jaw dropped and completely forgetting to tweet.

This led to my tweets not being my most thorough, however I still ensured I spent some time responding to and engaging with my classmates tweets.


Looking back on my tweets over the past 5 weeks, I think I’ve done a great job entering this world of live tweeting. I believe I made visible progress throughout the weeks in terms of making the effort to involve myself and engage in other students’ work.

I could have improved by perhaps engaging on a deeper level with the lecture materials and readings and sharing my insights from these sources, which is something I aim to work on in the next lot of live tweets. I also aim to test out my theory about the size of the tweet and see if this will have any impact on the level of engagement I receive.

Overall, I have had a great live tweeting experience so far and am ready to take on the remaining screenings.






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